What Pages Should an Artist Website Have?
About
The About page is where musicians and other performers can introduce themselves to the people that visit their website. This page gives the artist the opportunity to contribute information about their past, including what inspires them, their path as an artist, and any relevant accomplishments. A visitor’s ability to interact with an artist on a personal level can be facilitated by the inclusion of a professional photograph of the artist as well as a concise artist statement. What pages should an artist website have?
Portfolio/Gallery
The ‘portfolio’ or ‘resume’ is also known as the Gallery page is the most important part of an artist’s website. Visitors will be able to explore their creative portfolio while viewing their work that is displayed here. In order to facilitate navigation, the artwork should be arranged in a variety of categories or series. It is possible to gain vital information and insights into the creative process of the artist by examining high-quality photos of the artwork that are accompanied by brief descriptions or captions.
Exhibitions/Events
The ‘Exhibitions’ or ‘Displays’ are referred to in the Events. This page provides information to site users about art exhibits, exhibitions, and other events that have included the work of the artist, both in the past and in the future. Include the dates, the locations, and any other pertinent facts like as opening receptions or artist talks in your listing. This page gives visitors the option to interact with the artist in person and promotes the artist’s involvement in the art community. It also helps promote the artist’s involvement in the art community.
Shop
It is necessary for the artist to have a Shop page in the event that they sell their artwork or other items. The artwork, prints, and other products can be purchased directly from the artist by visitors to this page, where they can also peruse the artist’s portfolio. Include photographs of the goods that are high quality and enticing, as well as detailed information, pricing, and safe payment alternatives. Simplifying the purchasing process and instilling confidence in prospective customers can be accomplished by integration with a reliable e-commerce platform. For a Photo Booth Hire Canberra see here.
Contact
Visitors will have the opportunity to communicate with the artist via the “Contact” page, which is provided on the website. To make it easier for others to get in touch with you, provide a contact form, an email address, and links to your social media accounts. It is also recommended that artists think about including a mailing list sign-up form on their websites in order to keep interested visitors informed about new artwork, exhibitions, and any other news that may be pertinent. Make it a point to answer quickly to questions and to engage with the audience so that you may create connections that will stay. 
What pages should an artist website have?
Blog/News
A Blog or The News/page gives artists the opportunity to share with their audience their ideas, observations, news, and other updates. It is possible to increase website traffic and position an artist as an authority in their industry by routinely publishing interesting content that is connected to the artist’s work, the creative process, upcoming exhibitions, or other themes that are relevant to art. Along with well-written articles, providing users with high-quality photographs or videos can help to improve the overall quality of their experience.
Press
The Press page is intended to act as a repository for any and all press releases, media coverage, interviews, and other forms of acknowledgement that have been bestowed upon the artist. Include links to articles, reviews, and interviews, as well as downloadable PDFs of these items. This article provides evidence of the artist’s integrity and standing in the art community in terms of their professional reputation. Additionally, it affords guests the chance to acquire additional knowledge regarding the history of the artist and the significance of their body of work.
Services
A page labelled “Services” is useful for an artist to include on their website if they provide artistic labour in the form of commisions, art lessons, or workshops. This page provides an overview of the numerous services that are available, along with thorough descriptions, price information, and any particular requirements that may apply. Including testimonials from previous customers who were pleased with the artist’s work is a great way to foster trust and urge prospective consumers to utilise the artist’s services.
FAQ
A FAQ (Frequently Asked Questions) page answers frequent queries that visitors may have. Artists should be prepared to answer enquiries about their creative process, the materials they use, shipping and handling, and any other themes that are pertinent to their work. By addressing the most frequently asked questions first and offering answers that are both clear and succinct, artists may improve the user experience on their website while simultaneously saving time.
Privacy Policy and Terms of Service
Including Both a Privacy Policy and a Terms of Service page explaining the terms of service is an essential component of every artist website. These sections explain how the artist gathers, uses, and protects the data that visitors provide, ensuring that they are in compliance with privacy legislation. In addition, the Terms of Service page specifies the terms and conditions that govern the usage of the artist’s website. These terms and conditions serve to safeguard the artist’s intellectual property rights while also providing visitors with clear rules.
Resume/CV
It is crucial for artists who are looking for professional possibilities to include a page of their Resume or in their portfolio. This page offers a summary of the artist’s educational background, as well as their exhibitions, prizes, grants, residencies, and any other professional experiences that are pertinent. When applying for grants, residencies, or gallery representation, artists can highlight their accomplishments and demonstrate their passion to their work, both of which can be beneficial to their chances of being selected.
Links and Social Media
In addition to the primary pages, artists should also include links to their profiles on social media platforms such as Instagram, Facebook, Twitter, or LinkedIn on their websites. Artists now have the ability to communicate with a more diverse audience and post updates about their work thanks to the proliferation of social media platforms. The ability for visitors to readily connect with the artist’s social media presence can be facilitated by including social network icons or widgets on each and every page. For a website for an artist see here.
In Conclusion
When designing an artist website, it’s important to include pages that provide essential information about the artist and their artwork. The key pages to consider include the About, Portfolio/Gallery, Exhibitions/Events, Shop, Contact, Blog/News, Press, Services, FAQ, Privacy Policy and Terms of Service, Resume/CV, and Links and Social Media. By including these pages, artists can effectively showcase their work, connect with their audience, and establish a strong online presence that is easily indexed by search engines like Google.
